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nypost.com
Your source for breaking news, news about New York, sports, business, entertainment, opinion, real estate, culture, fashion, and more.
Global Rank
#527
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Bounce Rate
57.57%
Pages per Visit
2.58
Avg Visit Duration
00:03:05
- Company
- New York Post
- Year Founded
- 1801
- Employees
- 501 - 1000
- HQ
- United States, New York, New York
- Annual Revenue
- $200M - $500M
- Industry
- News & Media Publishers
nypost.com Traffic & Engagement Analysis
nypost.com's web traffic has increased by 1.52% compared to last month. See all traffic & engagement stats for nypost.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
1.52%
Bounce Rate
57.57%
Pages per Visit
2.58
Avg Visit Duration
00:03:05
Total Visits Last 3 Months
Compare nypost.com to:
95.8Mnypost.com
nypost.com Web Traffic by Country
Which countries sent the most traffic to nypost.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to nypost.com - click below to discover all countries
Top Countries
United States
89.46%4.13%
Canada
2.35%1.9%
United Kingdom
1.19%2.75%
Australia
0.63%4.63%
Germany
0.5%4.87%
Others
5.88%
nypost.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. nypost.com's audience is 59.35% male and 40.65% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female40.65%
- Male59.35%
nypost.com Competitors & Similar Sites
Reveal nypost.com top alternatives and find potential or emerging competitors. foxnews.com is the website with the highest similarity score to nypost.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
nypost.com Top Traffic Sources
The top traffic source to nypost.com is Direct traffic, driving 52.28% of desktop visits last month Organic Search is the 2nd and Paid Social is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
52.28%
Direct
1st Place
Organic Search
2nd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to nypost.com
The top referral sites sending desktop traffic to nypost.com.
Category Distribution
News & Media Publishers
69.86%Arts and Entertainment - Other
8.94%Sports - Other
2.65%Dictionaries and Encyclopedias
1.9%Computers Electronics and Technology - Other
1.65%Other
15%Top Referrals
Links from nypost.com to Other Websites by Traffic Share
nypost.com is sending desktop traffic to 592 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Arts and Entertainment - Other
56.44%News & Media Publishers
15.29%Real Estate
10.16%Social Media Networks
3.61%Streaming & Online TV
2.9%Other
11.61%
Social Media Traffic to nypost.com
nypost.com gets most of its social media traffic from Facebook, followed by X-twitter and Reddit (Desktop). Engaging audiences through Linkedin may reveal new opportunities
Social Networks
23
Social Network Distribution